Digital learning is undeniably booming.
Even though the number of applications for campus-based programs have declined, the demand for online MBAs continues to grow – and for good reason.
Trying to fit full-time in-person learning into our increasingly busy lives can be difficult, if not impossible. This is when e-learning becomes a viable option: it’s comfortable, convenient, cheap and more accessible for those who wish to maintain a steady career progression within the workforce.
There are dozens of accredited online MBA and EMBA programs to choose from, but you might be struggling to narrow down your options and choose between the two.
While they hold similar status upon graduation, what truly sets them apart – and what you should base your decision on – is their target audience, purpose, delivery format and fees.
Let’s take an in-depth look at the specifics.
Target audience
Online MBAs are catered towards people who have a few years of experience in the workforce, usually young business professionals who want to rise to upper level management positions.
For this reason, applicants will be required to submit GRE or GMAT scores to prove they possess the necessary skills to kick-start their b-school career.
On the other hand, online EMBAs are aimed at workers who already hold senior or executive roles within the workforce and want to develop the skills necessary to become leaders in the field and ascend company ladders.
Because most of them will have already proven themselves in the business world, it’s rare that a school will require them to submit GRE or GMAT scores. Instead, candidates might be asked to provide recommendations from colleagues who are familiar with their work and can give insight into their skills.



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